We work with B2B organizations that operate in complex, high-consideration environments, where marketing must support long sales cycles, multiple stakeholders, and partner-driven growth.
If your marketing needs to align with sales, partners, and real-world execution, you’re in the right place.
Sales-First Marketing for Complex Solutions and Buying Cycles
B2B solution providers sell expertise, outcomes, and trust – not just products. Your marketing must support:
• Long buying cycles
•
Multiple decision-makers
• Relationship-driven sales
We work with organization to build sales-aligned, integrated marketing
that generates qualified demand and supports meaningful sales conversations.
• Demand and lead generation
• Account-based marketing (ABM)
•
Sales enablement and messaging
• Vertical and industry-focused campaigns
• OEM-aligned and co-marketing initiatives
Integrated Marketing That Scales Across Stakeholders, Regions and Industries.
OEM marketing rarely lives in a straight line. It must balance:
• Brand consistency
• Partner enablement
• Regional needs
• MDF guidelines
• Sales Priorities
We help OEMs design and execute integrated marketing programs
that scale across partner ecosystems while maintaining control, clarity, and measurable impact.
• Partner and channel marketing programs
• Demand generation and ABM by industry or vertical
• Sales enablement and partner toolkits
• Product launches and upgrade campaigns
• Program governance, execution, and reporting
A trusted extension of internal teams providing execution capacity without disruption.
Many distributors and large B2B organizations have strong in-house marketing resources.
What they don’t always have is extra capacity, specialized expertise, or execution bandwidth
to scale campaigns at critical moments.
SEI is built to support – not compete with internal marketing teams.
We operate as a flexible extension of your organization
, stepping in where and when you need support, and stepping back when you don’t.
We work collaboratively with internal marketing leaders to:
• Provide overflow execution during peak periods
• Support large or complex initiatives
• Add specialized B2B and partner marketing expertise
• Help accelerate timelines without adding headcount
• Execute programs that internal teams don’t have time to manage
Our role is to make your team more effective, not take control or disrupt existing processes. We align to your internal workflows, tools and governance – and respect the structure you already have in place.
We make your internal marketing organization stronger, faster, and more flexible.
Schedule a Call
today to streamline your marketing efforts.